Boats Group Unveils Redesigned ProSeller Platform Experience

PR Newswire

Redesigned search, saved search, and boat detail experiences help professional sellers find, manage, and share listings more efficiently

MIAMI, Sept. 15, 2026 /PRNewswire/ — Boats Group, a global leader in online boating marketplaces, today announced a major refresh of the ProSeller Platform on BoatWizard, introducing redesigned Search Results, an enhanced Saved Search experience, and a redesigned Boat Detail Page. Together, the updates help professional sellers find, compare, manage, and share listings more efficiently while delivering a more streamlined experience for their clients.

Boats Group

“This refresh continues our commitment to supporting professional sellers with tools that reflect how they actually work,” said Mike Grabowski, Chief Product Officer at Boats Group. “By streamlining everyday processes and giving sellers more flexibility across search, listing management, and client sharing, we’re helping them spend less time navigating tools and more time focused on their clients and their business.”

The redesigned Search Results Page gives ProSeller Platform users more control over how they browse and compare inventory. Three listing views let users choose the layout that works best for them, while the ability to hide filters makes more room to see listings on the page. New customizable Listing Options also let users choose up to three key details to display on every listing card, putting the information they care about at a glance.

Sharing has also been expanded directly from Search Results. Users can select multiple listings and create a single, client-friendly Share Link that includes their contact information, making it easy to send a curated group of boats by text or email without large attachments.

The enhanced Saved Search experience helps professional sellers stay on top of their clients’ inventory while reducing repetitive work. Users can save a search under a client’s name, opt in to daily email alerts when new matching listings are added, and set their most frequently used search as the default when they open the ProSeller Platform.

The redesigned Boat Detail Page creates a more visual, connected experience for reviewing, managing, and sharing individual listings. A larger media gallery displays up to three prominent images and supports photos, videos, 360-degree photos, and immersive tours, helping sellers showcase each boat in greater detail.

New sharing capabilities bring preview, email, messaging, Share Links, printing, and exporting together in one place. Personalized Share Links include the seller’s contact information and give clients a streamlined way to view a listing without downloading large attachments.

The refreshed page also brings more information and listing management tools into the seller’s workflow. Authorized users can quickly access a listing in Inventory to make updates, view engagement metrics such as views and saves, and see where their listing is published across Boats Group marketplaces. ProSeller Platform listings now also display up to two brokers and their contact information.

Early engagement with the redesigned Boat Detail Page has been strong. From July to August, total engagement actions increased 55%, with Share Link usage up 86% as professional sellers increasingly used the new tools to share listings and connect with clients. The early results demonstrate growing adoption of the refreshed experience and its streamlined sharing capabilities.

The ProSeller Platform refresh is part of Boats Group’s continued investment in tools that help professional sellers streamline their day-to-day work, better showcase inventory, and provide a stronger experience for their clients.

The redesigned Search Results Page, Saved Search experience, and Boat Detail Page are available now to all Boats Group customers.

About Boats Group

Boats Group operates the world’s leading online marketplaces for buying and selling boats, including Boat Trader, YachtWorld, and boats.com. With a global audience of millions of boat buyers, Boats Group provides data-driven marketing solutions, AI-driven tools, financing services, and industry insights to help OEMs, dealers, and brokers maximize their sales potential.

Press Contact:
Courtney Chalmers
Chief Brand & Communications Officer, Boats Group
Email: press@boats.com
Phone: 1-877-354-4069

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/boats-group-unveils-redesigned-proseller-platform-experience-302879355.html

SOURCE Boats Group, LLC

About The Author